Grow your app downloads bigger, better and faster!

At App Masters, our mission is simple: to help you reach 1 million downloads without a huge budget.


ASO Strategies to Double Your Downloads

You will discover how to organically increase your app’s exposure and downloads through App Store Optimization (ASO). I will reveal the exact strategy that we as an agency use to increase downloads for our clients by 100-500% and how I’ve helped clients rank #1 for their most desired keywords.

ASO, also known as SEO for apps, is the process of improving the visibility of a mobile app in a given app store.

You will discover what elements of your app will help you increase its visibility in the app stores. Plus, I will reveal the exact process and tools that I use to do research and find relevant keywords that have low competition.

The goal of ASO is to drive more traffic to your app’s page in the app store, so searchers can take a specific action: downloading your app.

This course also contains advanced ASO strategies including the black hat ASO tactics and live workshops where you will see me optimize an app of one of the course takers.

“Hi Steve, I just wanted to thank you and say the new ASO Masters course worths every penny, Its awesome!!! Thanks so much.”

– Reza Ab

Whether you are a beginner or an experience app marketer, after the course, you will be equipped with all the knowledge to optimize your app and increase its visibility and downloads.

This course includes 20+ instructional videos and templates to guide you, plus a special recorded in-depth ASO optimization for a student of the course.

How to Get Featured by Apple

Discover the secrets that have led to 17 of our clients landing an Apple Feature. And getting that first Apple Feature allows you to get future ones easier.

In this master class, you will learn exactly what to say to Apple, how to approach them and what hidden opportunities you have to land that first Apple Feature.

Drive 10,000 Downloads without Spending a Dime

While most developers are focusing on the newest marketing strategies, there is a tried and true strategy that EVERYONE is overlooking – the paid to free campaign.

There is no better campaign to drive as many downloads as a paid to free campaign.

I drove close to 30K downloads for my app, oSnap, in a matter of days using this strategy.

And the best part…

You can continually run this campaign every few months for the same app. Or if you have a portfolio of apps, you can run this campaign on each one of your apps every week!

That’s consistent, inexpensive downloads for your portfolio!

“Using this simple strategy we receive over 96k downloads over a weekend!

We were able to get Loose Leaf in front of a large audience, measure conversion rates, A/B test the website, and jump start a strong community of users and start hearing their valuable feedback.”

– Adam Wulf, Creator of Loose Leaf App

This campaign works for all types of apps: paid, free with in-app purchases and even subscription-based apps. And the best part? It drives more in-app purchases and ad revenue.

A Growth Hacker's Guide to PR & Media Coverage

A Proven Strategy for Building Awareness and Buzz Through PR

Mobile growth hacker and founder of App Masters, Steve P. Young, reveals the strategies he’s used for getting exposure on Techcrunch, Venture Beat, The Next Web, iMore, BGR, and other top blogs.

This step-by-step system allows anyone responsible for building awareness and buzz for a product or service to follow along and repeat it successfully.

“Steve delivers content in a structured way so you can repeat the strategies in your own business.”

– Pierre Venter, Founder at AppShots

“Steve was instrumental in getting massive awareness for Sortly. His strategies allowed us to be the #1 keyword in the App Store. And we did it without spending a dime on marketing.”

– Dhanush Balachandran, Founder at Sortly

What You Will Discover

  • The #1 way to get press coverage
  • How to get reporters to come to you
  • Proven email subject lines to get the attention of any reporter
  • Discover the exact methods I use to get press on the biggest blogs
  • How to craft a story that the press will actually WANT to write about
  • How to find the right reporter for your business
  • 4 email tools that every PR professional should use
  • These strategies have landed me press on Techcrunch, Venture Beat, The Next Web, iMore, BGR, and more

How to Use Facebook Ads to Hit the Top Charts

In this course, Manol Georgiev shares his advance Facebook targeting hacks along with his scalable, repeatable 3 step system to acquire profitable app users with Facebook ads.

You will learn how to control your App Store ranks and get your app in the top charts with Facebook paid traffic alone and zero ASO.

Plus, the 2 targeting mistakes most people make and leave thousands of dollars on the table.

How to Drive Massive Downloads on Snapchat

Are you trying to reach a younger audience for your apps?

Have you thought about working with Snapchat influencers?

If you’re not convinced about Snap…

Think about this…

Snapchat has lower barriers to entry for creatives…

Indie apps that do not have the budget to make movie-stye ads are not disadvantaged in any way. In fact they usually come out on top because polished media can hamper you on Snapchat. All you need to get started is an iPhone and some creativity.

In this course, you will discover…

  • Why “swipe up conversions” are OUT OF THIS WORLD!
  • Why the dumbest thing you can do with Snapchat ads
  • Why 10 seconds is TOO LONG for an ad (that’s no misprint)

Game Design, Monetization & Publishers

You are just one game away…

Want to know how to “make it” in the mobile game space? How are successful indie game developers able to launch Apple Feature titles? In this course, you will discover the inside secrets of game design, ad monetization, working with publishers and how to land Apple Features.

Taught by successful indie game developers, this course encapsulates all the strategies you need to know to launch a hit game.


App Masters Academy features dozens more courses, with new ones coming out regularly. Here’s a sampling of some of our other popular courses:

– Influencer Marketing for App Downloads (with Victor Ricci)
– How to Maximize Monetization with Mobile Ads (with Chris Chidgey)
– How to Localize Your App (with Gonzalo Juarez)
– Alternate App Marketplaces (with Abhinav Gupta)
– The Fun Run Formula (Aurora Berg)

PLUS, the our library features in-depth video interviews with top app entrepreneurs.


I want to make it a no-brainer for you to check out App Masters Academy for yourself, so this is the easiest, most risk-free guarantee possible: If you aren’t 100% in love with App Masters Academy, I will gladly refund your money.

If these vetted top performers and highly researched courses don’t help you get the results you’re after, just email us and we’ll issue a prompt and courteous refund.

No hoops to jump through, nothing else you have to do. It’s that simple.


App Masters Academy will cost you just $49/month, and you can cancel ANYTIME with no hassles, no questions asked. New courses added every month!